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THE STORY
one woman, one garment, and a hundred things worth saying on a morning run.
ABOUT THE CLUB
one tank, one price, a hundred things it can say.

rosie · founder
the whole catalog is one garment. a women’s racerback crop tank in lightweight Airlume combed and ringspun jersey, 52% cotton and 48% poly, cut to sit above the waistband and stay there. we got that one right, then stopped redesigning it. what changes is what it says.
nothing is printed until somebody orders it. each tank is made in the U.S. after the order lands, which is why there is no back room of dead stock in sizes nobody picked, and why a design can exist for eleven people and still be worth making.
WHAT SHE MADE
a women’s racerback crop in lightweight Airlume jersey, printed in the U.S. when you order it. $45, every design, no design tax on the funny ones.
THE HOUR
5:41.
the alarm goes off. you negotiate. you lose.
ten minutes later you are on the street in the half-light, tired, moving, weirdly fine. that hour is yours. the tank is just in on the joke.
MEASUREMENTS, NOT ADJECTIVES
crop means different things to different brands, so every product page carries garment measurements in inches. it runs small. we say so, loudly, before you buy rather than after.
MADE WHEN YOU ORDER IT
printed in the U.S. after you buy, not before. it takes a little longer and it means nothing sits in a warehouse waiting to be discounted.
ONE PRICE, EVERY DESIGN
$45, whichever one makes you laugh. no tiered pricing, no design tax on the good ones, no sale that punishes whoever bought first.
THE PRINT STAYS SHARP
DTF printed onto airlume jersey, not a transfer that sits on top and cracks by the fourth wash. wash it cold and inside out and the type outlasts the tank. you should stop wearing it because you got bored, not because it fell apart.
SEVEN MOODS
there is one garment, so a collection cannot be about cut or fabric. it is about which morning you are having.
tired.
the flagship. exhaustion, worn on purpose.
miles are therapy
the one hour where your brain shuts up.
pause my watch
it counts if it’s recorded.
the after
coffee, couch, other finish lines.
no rush club
no paces posted. no splits discussed.
she just runs
quiet solidarity. no pep talks.
race weekend
bib on. expectations off.

the artwork does the talking
SEE THE COLLECTIONS
cut to be worn after it
SEE THE TANK